Carl Terzian Associates Public Relations - Community and Civic Involvement

Community and Civic Involvement

Today’s corporations are readily realizing the value of significant and meaningful participation in carefully screened community, civic and professional, social and charitable organizations. Not only does this involvement create a positive image for the particular company, but it also exposes executives to potential business opportunities. Carl Terzian Associates undertakes the following responsibilities:

	Interview selected client management to determine feasible interests, goals and priorities

	Conduct audits of appropriate clubs, organizations and causes and present a suitable strategy for management approval and involvement

	Provide personal introductions for clients’ senior management and staff with targeted civic and professional organizations

	Position individuals within an organization to ensure maximum exposure and effectiveness

	Present opportunities to serve on boards of directors and advisory boards to other companies and activities

	Conduct a semi-annual audit of a client’s participation and the value of continued involvement and leadership

	Provide technical backup contacts, recommendations and skills to enable client to be truly effective as a community participant

This ongoing interaction is critical for companies and executives determined to convey their message on a one-to-one basis to influential leaders within their communities.