|
|
| |
|
Direct Mail/Lists
If properly prepared and targeted, direct mail
efforts can be a valuable marketing tool. Emphasis must be placed on
carefully identifying the message, the mode of presentation and the
audience to be solicited. Carl Terzian Associates will assist in the
following areas:
| |
Determination of
specific audiences |
|
|
|
|
| |
Supervision of design, writing and
printing of marketing and collateral materials |
|
|
|
|
| |
Coordination of reprints of articles
|
|
|
|
|
| |
Motivational letters for sales force
and/or employees |
|
|
|
|
| |
Research, design, writing and printing
of brochures |
|
| |
|
|
|
| A
systematic and thoroughly conceived direct mail program should enhance
the image of the client while, at the same time, providing visibility,
information and attitudinal influence. |
|
